Shang-Chi and the Legend of the Ten Rings opens to $8.8M during Thursday previews; headed for $45M-$50M domestic opening weekend

By Stephen Ippolito | September 3rd, 2021

Marvel Studios’ latest film Shang-Chi and the Legend of Ten Rings brought in $8.8M during its Thursday night previews. The second MCU film released this year is now on track to earn $45M to $50M at the domestic box office during its opening weekend. 

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The $8.8M is less than what Black Widow brought in during its July previews ($13.2M). During its opening weekend, the Scarlett Johansson-led film would go on to earn $80.4M domestically.  Unlike that film, Shang-Chi did have the benefit of only being shown in theaters. 

While the $45M-$50M is on par with what was projected earlier this week, it would still make it the lowest opening ever for an MCU film if the numbers hold. Given the rise of the delta variant in the past couple of months, this is not that surprising.

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It will be interesting to see how Disney and Marvel react to these numbers. A couple of weeks ago, it was reported that the company was considering pushing their next film, the Eternals (November 5th), back if Shang-Chi underperformed. 

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2 thoughts on “Shang-Chi and the Legend of the Ten Rings opens to $8.8M during Thursday previews; headed for $45M-$50M domestic opening weekend

  1. Another bomb? Black Widow wasn’t all that good, as it’s box office numbers show. I’ll see the new movie, but it better be better than BW.

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